Georg Jensen Damask, together with the Danish/French design brand, OLDER PARIS, is launching a new bedding collection – OLDER PARIS – featuring stripes and buttons. Like magic, the classic haute cuisine shirt and uniform design has been transferred to the world of bedding textiles in a fashionable and agenda setting way to refresh all bedrooms.
With the new OLDER PARIS bedding collection from Georg Jensen Damask, you are invited into a complete new world when it comes to bedding textiles. OLDER PARIS sets a new agenda for bedding textiles by merging fashion uniforms from the haute cuisine world with textile design. Like all other OLDER PARIS uniforms designed for the world’s most exclusive restaurants, Georg Jensen Damask has chosen to name the new textile after the Danish/French design brand.
Danish Morten Thuesen and Italian Letizia Caramia – together OLDER PARIS – both have a past from the international fashion houses and today make a living creating uniforms for the world’s most exclusive haute cuisine brands. OLDER PARIS’ collection
draws inspiration from the classic striped night shirt – a universal trademark, icon and night uniform.
The OLDER PARIS collection includes a cushion and a duvet cover in three colour combinations, blue-white stripes, bordeaux-white
stripes and monocrome white-on-white stripes. To keep the duvet and the cushion in place in their covers, Georg Jensen Damask has exchanged the usual slings with buttons – just like a night shirt.
”Our vision is to continuously look after our legacy as a classic textile manufacturer, designer and craftsman always being up-to-date by setting new agendas. Therefore, the story about the classic, stiped night shirt was a new and fresh approach for our bedding collection. For the first time ever, duvets got an official uniform.”
Established in 2013 by Morten Thuesen and Letizia Caramia. It is a sustainable uniform brand catering for the world’s most exclusive restaurants, boutiques concepts, hotels and gourmet stores. Morten Thuesen and Letizia Caramia both have a background from the fashion industry where they have worked for Alexander McQueen and Isabel Marant. Their vision is to bring fashion into the uniform world.
”It all started with an idea to merge the area between design, gastronomy and sustainability,” Morten Thuesen says. ”In the cooperation with Georg Jensen Damask we drew inspiration from our work with uniforms when we designed the OLDER PARIS collection. We worked with the pajamas look and literally gave duvets and cushions a uniform. Our sustainability approach got a new approach by designing for a brand that features an exclusive quality that lasts for generations, age with grace and stays relevant,” Morten Thuesen finishes.
OLDER PARIS is based in Paris and feature the following prominent client roster:
NOMA’s BARR & 108, Amass, Atsushi, Tanaka,
Aska, Le Mary Celeste, Frederik Bille Brahe, Palais De Tokyo, Rosio
Sanchez, Studio Olafur Eliasson, Tokuyoshi, Volt and many more.
Prices starting from:
OLDER duvet, 140 x 200 cm, €161 / £141
OLDER pillowcase, 50x70 cm, €47 / £41