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  • 257 years of proud traditions
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Pernille, Henrik and Gitte are just some of the names that were woven into our hand towels in the ’70s. With a myriad of designs over the years, many of our customers who buy name towels today also had a name towel when they were children - and they would now like to give a name towel to their own children or grandchildren.

When we re-launched the name towels in 2013, the idea was that they should only be available for a limited period while celebrating Bent Georg Jensen’s 90th birthday. But the success knew no end and since then we have received an annual 2 deliveries per year of these iconic name towels.

The name towels are only produced to order. This means that we collect orders during a 2-3 month period, where our customers decide (by using up to 14 characters for a name) what is written on the towel. The loom must then be set-up according to each of the ordered names and this means that the production time is longer of course.

At the moment, we are using the SQUARE design for our name towels. Bent Georg Jensen designed SQUARE in 1970, at that time it was known as TERN. The towel is composed of two shades of grey and is as always, woven in 100% Egyptian cotton. SQUARE can be ordered right here.

The two annual productions usually take place around the following periods*:

Production 1 - We collect names from the March to June period. Delivery is in November

Production 2 - We collect names from the June to October period. Delivery is in March.

* Changes can occur in these periods, but you can always follow the current status on our order page
About Damask

For generations, Georg Jensen Damask has designed and manufactured Damask woven quality textiles for the home. From humble beginnings in the 15th century to the Georg Jensen Damask of today, craftsmanship, tradition and design have underpinned the vision to create innovative products with a respect for history.

Our long-standing tradition of working with Denmark’s finest architects, designers and artists ensures a wide collection of Damask tablecloths, runners, table mats, bed linen, terry cloth, dish towels and home accessories – naturally rooted in the different designers’ individual inspiration and style.

In 2000 we were designated Purveyor to Her Majesty the Queen of Denmark. The appointment followed many years’ collaboration with the Danish royal family, in particular on the specially designed Damask tablecloth for Queen Margrethe II & Prince Henrik of Denmark’s silver wedding in 1992.

Georg Jensen Damask is headquartered in Kolding.

Customer service

If you have any questions concerning an order, please contact us